A discussion on marketing and sales in assisted living, including client relations management software, deceptive marketing, and possible solutions for pandemic challenges.
Monica Hunter began her career in marketing research with Millward Brown and moved into health care as an LPN for over 25 years. Having worked as a Division Director in both homecare and assisted living, a nurse in acute, post-acute, and long-term care, her blend of the clinical and business skill has been instrumental in the growth of diverse healthcare service lines, increased occupancy, and new property development. Monica is proud to lead a team of specialists in supporting sales and marketing efforts across over 30 communities and looks forward to the future growth already in process. Disclosure: Monica Hunter has declared that no conflict of interest, Relevant Financial Relationship or Relevant Non-Financial Relationship exists.
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